Shelby County Schools goes from defense to offense with community engagement initiative

The Shelby County Schools system is using community engagement in order to “build bridges” with the community. The new director of community engagement has started a program using “engagement teams” in order to reach out to the community during the summer. They are attempting to ensure that students don’t drop out and that parents get more involved with the school system. The program aims to boost test scores, bring children back to school, and get parents involved in the school system. They are handing out materials that they are calling an “engagement kit” that includes a parent resource guide, children’s books, and school paraphernalia. They have also started a twitter campaign: #ibelieveinscs campaign – it has videos with students stating why they believe in Shelby County Schools. I thought this was an interesting article and would be appropriate or this class. The link can be found at:


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